Client dashboards

The reporting layer, open to walk through.

Four dashboards our clients actually use — product and web, social, performance, production. Every section below is live and clickable, running on invented sample data. Nothing here belongs to a real client.

Sample data

What every site and product we build ships with: traffic, speed, search, content, leads and uptime in one place.

Overview

The health of the whole property in one screen — the view the client opens on Monday morning.

Visitors48,210+18.6%vs. previous 90 days
Page views162,940+22.4%
Enquiries532+16.1%
Load time1.42s−20.3%Largest contentful paint
Uptime99.98%+0.02Rolling 90 days

Visitors over time

FebAugJan
VisitorsReturning
Visitors: Feb 2,210, Mar 2,480, Apr 2,390, May 2,910, Jun 3,120, Jul 3,040, Aug 3,610, Sep 3,840, Oct 4,120, Nov 4,380, Dec 4,610, Jan 4,820. Returning: Feb 640, Mar 700, Apr 690, May 830, Jun 910, Jul 940, Aug 1,080, Sep 1,160, Oct 1,240, Nov 1,330, Dec 1,420, Jan 1,510.

Where visitors come from

48.2kTotal
  • Organic search48%
  • Direct22%
  • Referral14%
  • Social11%
  • Email5%

Systems

  • WebsiteAll systems operational
  • HostingAll systems operational
  • SSL certificateRenews automatically
  • BackupsLast run 2 hours ago
  • Staging buildAwaiting review

Top pages

PageViewsAvg. timeChange
/18,4202:14+19.6%
/services12,6103:02+24.8%
/about7,4801:48+16.2%
/work6,9204:21+12.7%
/contact4,3801:12+8.1%

About this view

A sample dashboard built to show the shape of what a client receives. Every number, name and record on this page is invented — no client data is used anywhere in this demo.

Every figure, name and record on this page is invented for demonstration. No client data appears here.

Questions people ask about this

Is this real data?

No. Every figure, name and record in this demo is invented. Client dashboards are private to the client — what you are looking at is the shape of what you would receive, not anyone's numbers.

Do we get all four of these?

You get the ones your work needs. A site build ships the product and web dashboard; a social retainer adds the social one; media adds performance; production work adds the project and rights view. They are one system, not four logins.

Why does the performance dashboard show no commercial figures?

Because reporting should answer what the work achieved, not restate a commercial conversation. Outcomes, reach, response and conversion are the measures the work is accountable to.

Can it be changed?

Yes. Panels, metrics and access are configured per account, and connected sources are set up during onboarding.

Want this pointed at your own numbers?