The XEROX head office print and digital document products campaign
A 120-day multi-channel campaign developed for Xerox’s print and digital document solutions, running across Facebook, LinkedIn, Google, and Email in 10 countries. Leveraging advanced audience targeting and strategic messaging, the campaign generated over 20 million impressions, 100,000 clicks, and 1,000 qualified leads. The results demonstrate the effectiveness of a targeted, data-driven approach in increasing product awareness, engaging the right audiences, and driving measurable lead generation.
Phases
- 014 Month Campaign
Achievements
1000+Leads
100K+Clicks
20M+Impressions
120 DaysDuration
How these are counted
- Leads
- Leads as recorded for the campaign.
- Clicks
- Clicks on the ads, as recorded for the campaign.
- Impressions
- Times the ads were shown, as recorded for the campaign.
- Duration
- How long the campaign ran.