MEA Snow Festival Campaign
The 14-day Snow Festival campaign for Middle East Airlines ran across two platforms in two phases, using three or more targeting methods to maximise performance. It generated 21 million impressions, reached 19 million people and drove over 11,000 website visits, building awareness for the campaign and bringing audiences to the site.
Achievements
21M+Impressions
11K+Website visits
19M+Reach
14 DaysDuration
How these are counted
- Impressions
- Times the ads were shown, as recorded for the campaign.
- Website visits
- Visits to the client's website from the campaign, as recorded for the campaign.
- Reach
- People reached, as recorded for the campaign.
- Duration
- How long the campaign ran.